Welcome to the new home of Author & Professional Speaker, L. Diane Wolfe (AKA "Spunk on a Stick") and The Circle of Friends!

The Circle of Friends series follows a group of young adults as they face different challenges and learn to overcome. The emotionally gripping stories focus on love, friendships and the pursuit of dreams. Aimed at adults/young adults, these books defy the growing trend of salacious titles, especially for teenagers. Positive and uplifting, this series will leave readers determined to overcome their obstacles and achieve their goals.

This blog is now the home of the original The Circle of Friends website.

Monday, November 7, 2016

How To Get Great Book Reviews Frugally and Ethically

I’ve had the pleasure to meet author Carolyn Johnson Howard in person. She is a dynamo when it comes to book promotion and I got a sneak peek at her latest book!

The Web—more explicitly Amazon and other online bookstores—have changed the face and nature of reviews in the last couple of decades. Carolyn Howard-Johnson, known for her author advocacy and how-to books for writers—has released a new book (the 3rd) in her multi award-winning and bestselling (at many different levels) HowToDoItFrugally series of books for writers.

With the release of Howard-Johnson’s How To Get Great Book Reviews Frugally and Ethically: The ins and outs of using free reviews to build and sustain a writing career authors—both traditionally published and self-published—can now approach the daunting task of the whole spectrum of reviews from getting and using reviews online and in prestigious review journals efficiently. She also shows in the 340 page book, how to writing reviews as part of an author’s overall campaign and authors can use review of their own books and the ones they write toward building both a market for their book and building their own writing career.

This new how-to book is third in Howard-Johnson’s multi award-winning How To Do It Frugally Series. The first book in the series, The Frugal Book Promoter: How to Do What Your Publisher Won’t, was named USA Book News “Best Professional Book 2004," and Book Publicists of Southern California honored it with their Irwin Award. Now in its second edition, Bookbaby.com calls it a “classic” and it has helped more than 40,000 authors since its release. The second in the series, The Frugal Editor, is her most award-winning of the series including honors from Day Poynter’s Global E-Book Award, USA Book News, Reader Views Literary Award, Next Generation Indie Book Award, and won a special Marketing Award from New Millennium Book Awards. It is now available at Amazon.

In the works are books like The Frugal Self-Publisher: The Quick, Down and Dirty Guide for Publishing Anything for Any Reason—Personal Professional or Poetic.

The author says, "This series is the result of a combination of experience gained through trial and error in promoting my own literary works and my professional experience in marketing, PR, journalism, editing and publishing in general."

Howard-Johnson was an instructor for UCLA Extension's Writers' Program for nearly a decade, was named Woman of the Year in Arts and Entertainment by members of the California legislature, and was given her community’s Diamond Award and honored for her work with tolerance by her city's Ethics Committee. In addition to dozens of literary awards and honors, she was also featured by Pasadena Weekly in their “Pasadena Women Who Make Life Happen” for her advocacy in the publishing industry. Learn more about Carolyn at her website.


Natalie Aguirre said...

Sounds like a great book to read before planning out a book release. Getting book reviews can be so challenging.

Joylene Nowell Butler said...

I have her first book. I've never actually sat down and read it cover to cover, and yet, I'm sure I've read the entire book. A bible for anyone in this business. Thanks for sharing Carolyn's news, Diane. Best wishes for a lovely Thanksgiving.

Carolyn Howard-Johnson said...

Diane, everything you do is first class. I so appreciate your shoutout about the third in my multi award-winning HowToDoItFrugally Series of books for writers.
And, gosh, @Joylene Nowell Butler, thank you so much for that. It's the kind of unexpected blurb/endorsement I talk about in one of the sections of this new book! (-:

Loni Townsend said...

That sounds like a great resource book. Thanks for sharing!

Shannon Lawrence said...

Wow, great set of resources. Sounds like something to check out.

Crystal Collier said...

Goodness, it makes me wonder how many ideas would be new to me. This has definitely got my attention.

cleemckenzie said...

There's always another way to deal with this review issue, but boy does it take a lot of work! Thanks for posting about this book.

Yolanda Renée said...

Great subject.

Just wanted to wish you a very Happy Thanksgiving!

Good luck with all the new releases!

kimlajevardi.com said...

Sounds like a great book to check out!

Sherry Ellis said...

Sounds like this book has a lot of great tips for authors!

Have a very Happy Thanksgiving!

Notes Along the Way with Mary Montague Sikes said...

Sounds like a great book for writers, especially those seeking reviews. I have trouble with that and don't like to ask. All too often, those wanting to review my books can't get it to "take" on Amazon and can't figure out why. They send it to me and, of course, I can't get it on the site.

Thanks so much for your comments about Fluffy Noir, my feral cat.

N. R. Williams said...

Looks great, thanks.